Evaluation - Question 3

What have you learnt from your audience feedback?

The audience “countdown,” aims at is the young demographic, from 16-25 years. It applies to all ethnic groups and focuses on males in the society, although females may also enjoy this type of film. The video is aimed at males, as the protagonist starring is male which may give them more interest, in the suspense and mystery genre film, where they can make social comparisons to the society that they live in. I think a variety of men of different classes will be attracted to watch the film as it includes action scenes that can attract interest to any class and age group.

The “countdown,” trailer had been streamed on YouTube for it to be viewed publicly. The trailer was then posted on face book with the YouTube link for feedback on what face book friends had thought of the trailer.


Below are some quoted comments of what they thought of the trailer:

“I love the part where the voice says' run', and there is a slow motion of the guy turning around. Very effective!.. i really really like it, I’ve played it about 3 times already!”

“BRILLIANT!! Love the way its hard to understand what the voice-over guy is saying as it makes us focus more, plus it adds to the suspense created by the music as well as the night sky..”

“I would watch it. Since i last saw it, it has improved. The voice over makes it effective”

“Love the background music, runs along with the scenes and especially when he says run!”

“I don't really know what the plot-line is- or maybe that has something to do with not understanding voice over..:s”

The majority of feedbacks were positive and have enjoyed the combination of music and film scenes, and would not mind watching the film. The scene where the voice over says “run” has been effective and well liked by a number of viewers. There was one comment on not being able to understand the voice over due to the tone of voice, which may have caused confusion on what the plot line was, although they knew from the music and film scenes that the trailer was based on suspense. In conclusion, the voice over could have been improved for clarity of the plot line, but it is the theme of confusion that I think attracts the audience to want to watch the film.